| Waterproof |
| NEW! |
| Sumptuous Waterproof |
| Bold Volume™ Lifting Mascara |
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| BENEFITS |
All Weather / All Waterproof
Bold, weightless volume |
| Get gorgeously full, curled, sexy lashes with maximum waterproofing against all wet conditions. |
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| Vibrating Brush |
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| TurboLash |
| All Effects Motion Mascara™ |
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| BENEFITS |
Brush vibrates to create
volume, length, curl, more |
| Turn it on. The brush does it all. Auto-powered, vibrating brush gives you all effects, all at once. A worldwide first. |
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| Volume + Lift |
| |
| Sumptuous |
| Bold Volume™ Lifting Mascara |
| |
| BENEFITS |
Bold, weightless volume
Exclusive BrushComber™ |
| Lift each lash with big, bold volume. Lashes soar with 360° lift and curl to look daringly full, sensuously curved, all-out seductive. |
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| Zero Smudge + Length |
| |
| Double Wear |
Zero-Smudge Lengthening
Mascara |
| |
| BENEFITS |
15-hour wear, zero smudge
Extraordinary length |
| Extreme wear, extraordinary length. Now the long, separated, smudge-free lashes you see in the morning are the ones you keep all day. |
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| Definition + Volume |
| |
| Projectionist |
| High Definition Volume Mascara |
| |
| BENEFITS |
Volume without weight
Distinct definition |
| Projects thicker, longer, more defined and lustrous lashes. See a full sweep of thicker, longer, distinctly defined lashes. |
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| Dramatic Volume |
| |
| MagnaScopic |
| Maximum Volume Mascara |
| |
| BENEFITS |
Up to 300% thicker lashes
Superfast volume |
| Expands lashes to their fullest volume for an incredibly dramatic lash look. Intensely deep, rich, supercharged color. |
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| Defines + Conditions |
| |
| More Than Mascara |
| Moisture-Binding Formula |
| |
| BENEFITS |
Defines, conditions lashes
More black impact |
| For more defined, more conditioned, more beautiful lashes. Defines each lash from end to end with a continuous stroke of color |
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| Primer |
| |
| Lash Primer Plus |
| Full Treatment Formula |
| |
| BENEFITS |
Maximizes your lash look
Extends mascara's wear |
| Boosts the special effects of your mascara. Doubles lash volume. Curls and sets lashes. The perfect beginning for magnificent lashes. |
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