Loss of firmness and sagging skin are the result
of age, sun damage, dehydration and other factors.
As you age, your skin's natural collagen and
elastin production declines, causing skin to become
less resilient and wrinkles to appear.

Use a lifting and/or firming serum or moisturizer to
help skin boost its natural collagen for a more lifted,
smoother look and a firmer, more plump feel.