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Lipstick

Pure Color

4.6 from 55 Reviews

Striking, longwear colour in dimensional Creme finish.

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Shades that flatter all.

857 Unleashed

857 Unleashed Model

857 Unleashed Texture

857 Unleashed

440 Irresistible

440 Irresistible Model

440 Irresistible Texture

440 Irresistible

822 Make You Blush

822 Make You Blush Model

822 Make You Blush Texture

822 Make You Blush

131 Bois De Rose

131 Bois De Rose Model

131 Bois De Rose Texture

131 Bois De Rose

535 Pretty Vain

535 Pretty Vain Model

535 Pretty Vain Texture

535 Pretty Vain

670 Bold Desires

670 Bold Desires Model

670 Bold Desires Texture

670 Bold Desires

410 Dynamic

410 Dynamic

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410 Dynamic Model

410 Dynamic Texture

410 Dynamic

330 Impassioned

330 Impassioned Model

330 Impassioned Texture

330 Impassioned

686 Confident

686 Confident

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686 Confident Model

686 Confident Texture

686 Confident

840 Show Stopper

840 Show Stopper Model

840 Show Stopper Texture

840 Show Stopper

818 Covetable

818 Covetable Model

818 Covetable Texture

818 Covetable

LONG-WEARING

420 Rebellious Rose

420 Rebellious Rose Model

420 Rebellious Rose Texture

420 Rebellious Rose

520 Carnal

520 Carnal Model

520 Carnal Texture

520 Carnal

882 Guilty Pleasure

882 Guilty Pleasure Model

882 Guilty Pleasure Texture

882 Guilty Pleasure

866 Disguise

866 Disguise Model

866 Disguise Texture

866 Disguise

220 Powerful

220 Powerful Model

220 Powerful Texture

220 Powerful

608 Uncontrollable

608 Uncontrollable Model

608 Uncontrollable Texture

608 Uncontrollable

441 Rose Tea

441 Rose Tea Model

441 Rose Tea Texture

441 Rose Tea

541 LA Noir

541 LA Noir Model

541 LA Noir Texture

541 LA Noir

685 Midnight Kiss

685 Midnight Kiss Model

685 Midnight Kiss Texture

685 Midnight Kiss

561 Intense Nude

561 Intense Nude Model

561 Intense Nude Texture

561 Intense Nude

450 Insolent Plum

450 Insolent Plum Model

450 Insolent Plum Texture

450 Insolent Plum

260 Eccentric

260 Eccentric

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260 Eccentric Model

260 Eccentric Texture

260 Eccentric

360 Fierce

360 Fierce Model

360 Fierce Texture

360 Fierce

826 Modern Muse

826 Modern Muse Model

826 Modern Muse Texture

826 Modern Muse

672 Intoxicating

672 Intoxicating Model

672 Intoxicating Texture

672 Intoxicating

333 Persuasive

333 Persuasive Model

333 Persuasive Texture

333 Persuasive

320 Defiant Coral

320 Defiant Coral Model

320 Defiant Coral Texture

320 Defiant Coral

697 Renegade

697 Renegade Model

697 Renegade Texture

697 Renegade

862 Untamable

862 Untamable Model

862 Untamable Texture

862 Untamable

692 Insider

692 Insider Model

692 Insider Texture

692 Insider

Finish

Coverage

Wear

Feel

Benefits

Pure Color
Matte Lipstick

Matte

Full coverage

10-hour long wear

Creamy, comfortable

Plumps & smooths
Striking color in one swipe

Pure Color
Creme Lipstick

Creme

Full coverage

10-hour long wear

Creamy, comfortable

Plumps & smooths
Striking color in one swipe

Pure Color
Hi-Lustre Lipstick

Hi-Lustre

Medium coverage

10-hour long wear

Creamy, comfortable

Plumps & smooths
Striking color in one swipe

Pure Color
Crystal Lipstick

Crystal Shine

Medium coverage

Long-wearing

Creamy, comfortable

A cult favorite

Pure Color
Crystal Balm

Sheer Balm

Sheer, buildable coverage

10-hour long wear

Creamy, comfortable

All-day lip plumping hydration
A hint of glowing color

Pure Color
Whipped Matte Lip Color

Velvet Matte

Full coverage

12-hour long wear

Lightweight, powdery, non-sticky

Infused with the nourishing benefits of Moringa Butter

Pure Color
Illuminating Shine

Sheer Shine

Sheer to medium, buildable coverage

8-hour long wear

Lightweight, conditioning

A pop of color
A burst of hydrating shine

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